VYNE is a contemporary fashion label built on the belief that style is a powerful form of self-expression. Designed for women who don’t need a reason to dress up, VYNE creates statement evening wear that celebrates confidence, individuality, and presence. Each piece is thoughtfully designed to elevate the wearer, Allowing her to step into any space with assurance and stand out unapologetically in a room full of people.
At the heart of VYNE is a design philosophy centered on bold silhouettes, fluid fabrics, and refined detailing that bring together elegance and modernity. The brand focuses on creating pieces that feel striking yet versatile, allowing women to express their personality while embracing effortless sophistication. Every garment is created with the intention of empowering women through fashion, giving them the confidence to own their presence and express themselves fearlessly.
VYNE was founded by Kriti Malhotra, whose strong academic foundation and industry knowledge shape the vision of the brand. Kriti completed her Bachelor’s degree in Fashion Design from the National Institute of Fashion Technology (NIFT), where she developed a deep understanding of design, garment construction, and creative expression. She later pursued her Master’s degree in Fashion Marketing Management from Cardiff Metropolitan University, Gaining valuable insight into the global fashion industry, consumer behaviour, and brand strategy. This combination of creative design expertise and strategic marketing knowledge allows her to approach fashion with both artistry and clarity, forming the foundation upon which VYNE was built.
Through this vision, VYNE brings together thoughtful design, strong silhouettes, and fluid fabrics to create statement evening wear that empowers women to embrace their individuality, carry confidence effortlessly, and make an unforgettable impression wherever they go.
